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NOW Foods - Organic Matcha Green Tea Powder - 85 g
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NOW Foods Organic Matcha Green Tea Powder 85 g

★★★★★— Victoria

(5★) Good colour, smooth taste and easy to mix. Works well in matcha drinks or added to smoothies. A solid, good-value matcha for everyday use.

★★★★★— Sarasvatiflow

This organic matcha powder is excellent quality, with a vibrant green colour and smooth texture. It dissolves well in both hot and cold water without clumping. The flavour is authentic and not bitter like some lower-quality matcha. I use it to prepare traditional tea and also in smoothies. Great value for organic ceremonial-grade matcha. I appreciate that it is sustainably sourced and provides a pleasant, steady energy boost without jitters.

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Organic Japanese matcha powder with a pure flavour, perfect for a daily energising drink without additives.

€30.00

Inc. VAT·Earn 323 points

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Description

Product Overview

NOW Foods Organic Matcha Green Tea Powder is an organic matcha powder from Japan, finely ground and packaged in a convenient 85-gram tub. Matcha is a traditional Japanese form of tea in which the whole tea leaf is ground into a powder, unlike regular green tea, where only the infusion is used. This means you consume the entire contents of the leaf, offering a richer flavour and experience. NOW Foods is a well-regarded American brand with more than 50 years of experience in health foods, known for its focus on quality, purity and sustainable production. Its matcha powder meets these high standards and offers the authentic taste of Japanese matcha, with a mild, grassy character that lends itself to both everyday enjoyment and rituals.

Active Ingredients & Science

Matcha consists of powdered leaves from Camellia sinensis, meaning you consume the entire contents of the leaf and therefore take in a higher concentration of natural compounds. Its vibrant green colour comes from chlorophyll, which is increased through an ancient Japanese shading technique in which tea bushes are protected from direct sunlight before harvesting.

Benefits & Uses

  • An easy and delicious way to include green tea in your daily wellness routine.
  • Ideal for mixing into hot drinks, smoothies or even baked goods for extra flavour and nutrients.
  • An organic, pure option for those who want to avoid chemicals and additives in their tea.
  • Can be used as part of relaxing rituals to create a peaceful moment during the day, such as an afternoon tea break.

Use & Dosage

The recommended serving is approximately 1 teaspoon (about 2 grams). The powder dissolves easily in warm, but not boiling, water or your choice of dairy or plant-based drink. For a smooth, frothy consistency, whisk the powder with a traditional matcha whisk (chasen) or a small metal whisk. Matcha is versatile and can be consumed at any time of day, but is particularly popular in the morning or as an afternoon break. The product can also be combined with other supplements, such as adaptogens or vitamins, without any issues.

Quality & Manufacturing

NOW Foods places great importance on organic farming and rigorous quality controls. The matcha powder is certified organic and undergoes strict purity testing to ensure that no unwanted substances or contaminants remain. It is manufactured under controlled conditions to preserve the natural properties and flavour of the raw material. NOW Foods' philosophy is based on offering products that are safe, pure and sustainable, with respect for both nature and consumers.

Who Is This Product Suitable For?

This organic matcha is an excellent choice for anyone looking for a natural, flavourful tea without additives. It is suitable for both beginners and experienced matcha enthusiasts, as well as people with an active lifestyle who want an alternative to coffee. Matcha may appeal to those seeking a mild source of caffeine with a balanced effect. The product is suitable for adults of all ages, but pregnant and breastfeeding women should use it with caution and consult a doctor. The product contains no known allergens, making it a safe choice for most people.

Summary

NOW Foods Organic Matcha Green Tea Powder is an organic, carefully tested matcha powder from Japan that offers an authentic taste experience in a convenient package. With its pure ingredients and mild flavour, it is perfect for anyone who wants to include green tea in their daily routine with ease. The product is particularly suitable for those who appreciate a balanced source of caffeine and want to use matcha in both drinks and cooking. We recommend this matcha to anyone who values organic quality and authentic flavour in their tea.

Contents & Nutrition

Nutrition declaration

Per EU regulation 1169/2011

Recommended daily dose

Enjoy matcha in several ways: • As traditional tea: Mix 1/2 teaspoon (about 1g) of matcha powder with approximately 120ml hot water (around 80C). Whisk in a zigzag motion until foam forms. Drink warm. • In smoothies: Mix matcha powder directly into your favourite smoothies for extra nutrition and a beautiful green colour. • As a latte: Mix matcha powder with hot milk or plant-based alternative. Sweeten to taste with a natural sweetener if desired. • In baked goods: Use matcha powder in cakes, cookies, biscuits, and other baked goods for a unique flavour and colour.

Ingredients

Organic matcha green tea powder.

Allergens

No declarable allergens.

Do not exceed the recommended dose. Does not replace a varied diet. Keep out of reach of children. Pregnant and breastfeeding women should consult a doctor before use.

Do not exceed the recommended daily dose. Dietary supplements should not be used as a substitute for a varied diet. Keep out of reach of young children.

The ingredient list may vary by product variant. Always check the packaging.

FAQ

Frequently asked questions about NOW Foods Organic Matcha Green Tea Powder 85 g

What does NOW Foods Organic Matcha Green Tea Powder contain?
NOW Foods Organic Matcha Green Tea Powder consists of 100% organic matcha powder without additives or fillers. The matcha naturally contains EGCG polyphenol, chlorophyll, and L-theanine, and since you consume the whole tea leaf, you receive all the nutrients from the plant.
How much matcha should be used per serving?
The recommended serving size is 1/2 tsp (1g) of matcha. One container holds approximately 85 servings, providing long-lasting use. You can adjust the amount according to taste preference when brewing tea, smoothies, or lattes.
Is the matcha powder vegan and gluten-free?
Yes, NOW Foods Organic Matcha Green Tea Powder is both vegan and gluten-free. The product is also USDA organic certified and verified non-GMO, making it suitable for many different dietary needs.
What are the benefits of drinking matcha instead of regular green tea?
With matcha, you consume the whole tea leaf in powdered form, which means you get a much higher concentration of polyphenols and nutrients compared to regular green tea where you brew and discard the leaf. Matcha also contains L-theanine, which naturally occurs in green tea.
Can NOW Foods Matcha Green Tea Powder be used in baking and recipes?
Yes, this culinary grade matcha powder is perfect for tea, smoothies, lattes, and baking. The fine powder makes it easy to blend into various drinks and recipes without clumping.
How many calories are in a serving of matcha?
A serving of 1/2 tsp (1g) of matcha contains less than 5 calories and is virtually free of fat, carbohydrates, and sugar. This makes matcha a low-calorie addition to your daily beverage.
What is EGCG polyphenol and why is it important in matcha?
EGCG (epigallocatechin gallate) is a powerful antioxidant naturally found in matcha and is a catechin particularly abundant in green tea. EGCG is one of the most studied components of green tea and constitutes a significant part of matcha's nutritional profile.
Is NOW Foods Organic Matcha Green Tea Powder USDA organic certified?
Yes, the matcha powder is USDA organic certified, non-GMO verified, and produced without additives or fillers. NOW Foods is a well-established brand with a long history of providing high-quality natural products.
What is chlorophyll and what role does it play in matcha?
Chlorophyll is the natural pigment that gives matcha its characteristic green colour and is a natural molecule found in plants.
How long does a 3oz container of NOW Foods matcha last?
A 3oz container contains approximately 85 servings of 1/2 tsp (1g), which means it lasts about 85 days if used daily. Store the powder in a cool, dry place to preserve its quality and colour.
Price history

Lowest price last 30 days: €30.00

Last 30 daysLowest: €30.00 · Highest: €31.00
2026-10-112026-11-09
Last 30 days
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Product facts
Product nameNOW Foods - Organic Matcha Green Tea Powder - 85 g
EAN / Barcode0733739042538
Net weight150 g
Country of originUS
Price inc. VAT€30.00

Do not exceed the recommended dose. Does not replace a varied diet. Keep out of reach of children. Pregnant and breastfeeding women should consult a doctor before use. Do not exceed the recommended daily dose. Dietary supplements should not be used as a substitute for a varied diet. Keep out of reach of young children.

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NOW Foods - Organic Matcha Green Tea Powder - 85 g

€30.00